Insights & articles from FLOR-IT.

Base44 for businesses: three applications and when not to use it

Base44 builds websites and web apps from a description. Three practical applications, what you need, how management works and when Wix Studio or Harmony is a better fit.

What does it cost to have a Wix website built in 2026?

Development costs for a Wix website, worked out in three scenarios with the modules and prices from our price calculator — and what isn't included.

Wix website not working properly: 7 checks and when to get help

Mobile layout issues, forms that don't arrive, slow pages or empty CMS pages: seven checks you can do yourself, and when to call in a specialist.

Maintaining a Wix website: what needs doing and what does it cost?

Wix handles hosting and security, but forms, content, mobile display and SEO remain your job. What to check, one-off help versus a package, and how costs are built up.

SEO vs GEO: being found in Google and in AI answers

SEO gets you ranked in Google; GEO (Generative Engine Optimization) gets you mentioned in AI answers from ChatGPT and Google AI Overviews. What the difference is and how to approach both on Wix.

European AI Act: What This Means for Your Business

Understand the impact of the European AI Act on your business. Learn how the regulations effective from August 1st affect your digital operations and compliance requirements.

Moving the Idyllic Samui website to Base44

FLOR-IT is moving the Idyllic Samui website to Base44 to make it faster and to shorten the path from first visit to booking enquiry.

How to Build a Base44 Website in 2026

Wix Studio vs WordPress: The Definitive Agency Comparison (2026)

This is the question every business owner and marketing manager asks at some point: Wix or WordPress? In 2026, the answer is more nuanced than most 'comparison' articles admit — because the gap between the two platforms has narrowed in some areas and widened dramatically in others. After building sites on both platforms for 22+ years and 1500+ projects across 35+ countries, here is FLOR-IT's honest assessment.

Why Wix Is a Professional Web Platform in 2026: The Complete Guide

If you have been told that Wix is 'just for beginners', this guide will change your perspective. In 2026, Wix Studio has matured into a fully professional web platform used by agencies, enterprises, and certified partners worldwide. After building 1500+ websites across 35+ countries over 22+ years, FLOR-IT has an informed view on where Wix stands today — and why we choose it for almost every client project.

Core Web Vitals on Wix: How to Get a Perfect Score in 2026

The short answer: yes, Wix can pass Core Web Vitals — and when properly configured, Wix Studio sites consistently achieve 'Good' scores across all three metrics. The longer answer involves understanding what Core Web Vitals actually measure, where Wix performs naturally well, and what specific steps you need to take to reach a perfect score. After optimizing 870+ sites across 35+ countries, FLOR-IT has a clear process for this.

Wix Studio vs Wix Harmony (2026): Which Platform Wins for SEO, AI & Growth?

Wix Studio and Wix Harmony serve fundamentally different purposes: Studio is a professional-grade platform built for scalability, responsiveness, and advanced SEO control, while Harmony is an AI-driven builder focused on speed, simplicity, and business-ready websites. The choice depends on complexity, growth ambition, and SEO strategy.

Mastering Wix SEO Dashboard Strategies for 2026: Elevate Your Online Presence

The Wix SEO Dashboard has evolved significantly by 2026, offering website owners powerful tools to improve search rankings and user engagement. Understanding how to use this dashboard effectively can transform your site’s visibility and performance. This guide explores the latest features, practical strategies, and expert insights to help you master Wix SEO in 2026.

Wix Studio for E-commerce: The Complete Guide for 2026

The digital commerce landscape is evolving rapidly, and businesses need reliable, scalable platforms to stay competitive. Enter Wix Studio, the comprehensive e-commerce solution that has gained immense popularity among businesses of all sizes. With a 5-Star partner in Geneva like FLOR-IT, and over 22 years of experience in designing more than 1500 websites, transitioning to Wix Studio for e-commerce in 2026 is an investment in the future.

Core Web Vitals 2026: Why Speed Determines Your Google Ranking

In the digital landscape, speed is king. As we move into 2026, Google places an even greater emphasis on website speed, making it a crucial determinant in search engine rankings. This pivotal change is encapsulated in what is known as Core Web Vitals. Understanding this concept can make or break your online presence, something FLOR-IT knows well with its extensive experience in creating over 1500 websites across the globe from its base in Geneva.

GEO Optimization: How to Get Your Website Found by ChatGPT and Google AI in 2026

Geo optimization is becoming increasingly crucial as search engines and AI technologies become more sophisticated. By 2026, search algorithms will heavily rely on geo-specific signals to deliver highly personalized and relevant search results. Understanding the techniques and tools available for geo optimization can significantly enhance your website's visibility and relevance in search results.

Wix and WordPress: What Is the Best Choice in 2026?

In the ever-evolving world of website development, Wix and WordPress remain two leading platforms each offering unique advantages. As we look ahead to 2026, it's essential to understand the distinct features both platforms bring to the table. While Wix is renowned for its user-friendly drag-and-drop interface, making it an excellent choice for beginners, WordPress offers unmatched flexibility and customization through its open-source nature and vast plugin ecosystem.

Wix Studio Breakpoints: The Definitive 2026 Guide to Master Responsive Design

Wix Studio breakpoints are specific viewport ranges (measured in pixels) where a website's layout and style adapt to the screen size. By default, Wix Studio uses three primary breakpoints: Desktop (1001px+), Tablet (751-1000px), and Mobile (320-750px). Understanding these ranges is essential for maintaining brand consistency across all devices while ensuring optimal performance.

Mastering the Wix Blog Module for Effective Online Presence and SEO Optimization

Creating a successful blog is essential for building an online presence and attracting visitors. The Wix Blog Module is a powerful tool that helps users publish content easily while supporting SEO best practices. Many people use Wix blogging because it simplifies content management, enhances website engagement, and improves search engine visibility. This article will explain what the Wix Blog Module is, how to use it effectively, and the benefits it offers for your website and SEO strategy.

Wix vs WordPress: Which Is the Best Choice in 2026?

Wix vs WordPress is the most critical decision when choosing a website platform in 2025. It determines how fast you can launch, how well you rank in Google, and how scalable your business becomes. Many people use Wix or WordPress for flexibility, SEO performance, and long-term growth. The result is a faster launch, lower costs, and better online visibility.

5 Benefits of Wix Studio VS Framer for Professional Web Designers

When you want to build a professional website, you face a choice: Wix Studio versus Framer. Both platforms have their strengths, but Wix Studio offers clear advantages for those seeking a comprehensive web design platform. Wix Studio vs Framer is a comparison that's increasingly relevant as both platforms target professional designers who want to build websites quickly.

Wix Harmony: The Future of Responsive Web Design & How FLOR-IT Can Help You Migrate

Wix Harmony is the latest groundbreaking addition to the Wix ecosystem: an AI-powered website builder launched in January 2026 in New York. For businesses looking to migrate to a fully responsive website, this is the ultimate game changer. Wix Harmony combines the power of artificial intelligence with the familiar drag-and-drop freedom - producing production-ready websites that display perfectly on every screen.

How Do I Write a Good Blog Post? Tips & Training at FLOR IT

Writing a good blog post is more than putting words on a page. It is a strategic tool that makes your website discoverable, showcases your expertise and attracts potential customers. But how do you do it effectively? And why can training at FLOR IT help you go from an average writer to an SEO expert? In this comprehensive article, we share everything you need to know to write blog posts that rank on Google and resonate with your target audience.

5 Benefits of Working with a Wix Partner – The Smartest Choice for Your Website

Building a professional website is about more than dragging templates and filling in text. If you truly want to grow online, working with a certified Wix Partner is one of the best decisions you can make. In this article, you'll discover the 5 biggest advantages and why Flor-IT is your ideal digital partner.

Which 10 Large Companies Use Wix? And What Can You Learn From Them

📋 Table of Contents: Why Large Companies Choose Wix | The 10 Companies | Wix Enterprise Features | FAQ | Conclusion

AI Visibility in 2026: Why Your Business Must Be Discoverable by ChatGPT and Google AI

AI Visibility in 2025: Why Your Business Must Be Discoverable by ChatGPT and Google AI

5 Benefits of a Wix Studio Website – Why It’s the Future of Professional Web Design

5 Benefits of a Wix Studio Website – Why It's the Future of Professional Web Design

Wix Editor vs Wix Studio: Which Website Builder Should Your Business Choose?

Wix Editor vs Wix Studio: Which Website Builder Should Your Business Choose?

Wix Harmony Editor Released: Why Wix Harmony Changes Website Building Forever

Wix Harmony Editor Released: Why Wix Harmony Changes Website Building Forever

Wix Partner Email Address Verification: How Flor-IT Protects Clients From Phishing

Online security is no longer optional. Website owners are increasingly targeted by phishing emails that impersonate agencies and request urgent payments or website changes. At Flor-IT, we proactively protect our clients by using the Wix Partner Email Address Verification system—a built-in security tool from Wix that helps verify whether an email truly comes from an authorized partner.

SEO Dashboard for Business Websites: How to Centralize Success Metrics

This blog explains how an SEO dashboard for business websites helps centralize success metrics, which KPIs to track, which tools to use, and how Flor-IT clients benefit from clear, automated reporting.

SEO dashboards for business websites

SEO dashboards for business websites are more than just pretty charts – they are the link between complex SEO data and actionable decisions. While audits, KPIs, and benchmarks explain what to measure, dashboards show how to track it in real time. For business owners and marketers, a well-structured dashboard saves hours of manual reporting and provides clarity for growth.

How to Set SEO Benchmarks for Business Websites

Measuring SEO without clear benchmarks is like running a race without a finish line. For many business owners, the challenge isn’t starting with SEO—it’s understanding whether their results are good compared to realistic standards. That’s where SEO benchmarks for business websites come in. Benchmarks help you evaluate your performance against industry averages, competitors, and your own historical data, giving you a baseline to measure true success.

Why a website investment benefits is More Than Just a Cost

A business website is no longer just a line in your expense sheet; it is a strategic asset that drives growth, authority, and measurable value. Discover exactly why investing in a website pays off with higher credibility, increased visibility, and sustainable business results for companies of all sizes (see Wix research on website benefits, 2025:

SEO audits for business websites – why they matter for success

SEO audits for business websites are the foundation of sustainable search visibility. Without regular audits, businesses risk losing rankings, traffic, and opportunities. According to Google’s SEO starter guide, technical health and content optimization are essential to long-term success. Flor-IT ensures that SEO audits are not just technical checklists, but business-driven evaluations that tie directly to growth.

SEO reporting tools for business websites – from data to decisions

SEO reporting tools for business websites transform raw data into actionable insights. Without them, companies can’t measure performance, justify investments, or optimize strategies. According to Google’s SEO starter guide , accurate reporting is essential to identify what works and what needs improvement. Flor-IT helps businesses use the right tools to make SEO measurable and tied to growth.

How to measure SEO ROI for business websites – turning traffic into revenue

How to measure SEO ROI is one of the most critical questions for businesses investing in digital marketing. SEO can generate traffic, but traffic alone is not success—what matters is the revenue impact. According to McKinsey research , companies that tie SEO performance to ROI achieve significantly higher profitability.

Important SEO KPIs for business websites – what really matters

Conclusion: Focus on the SEO KPIs that drive growth

How to measure SEO success for business websites – the complete guide

Conclusion: Driving growth by measuring SEO success

Wix Studio security for business websites – protecting data and building trust

Conclusion: Business growth through Wix Studio security

Wix Studio integrations for business websites – boosting efficiency and growth

Conclusion: Growth powered by Wix Studio integrations

Wix Studio templates for business websites – speed and flexibility combined

Customizable Wix Studio templates for every industry

Wix Studio reviews for business websites – client experiences and insights

Wix Studio reviews are powerful trust signals that influence how prospects engage with your business. In fact, more than 90% of B2B buyers read reviews before selecting a provider, according to McKinsey research on decision-making. Reviews are not just feedback—they are social proof that boosts conversions, improves SEO visibility, and strengthens credibility.

Wix Studio SEO guide for business websites – step-by-step optimization

A Wix Studio SEO guide gives businesses a practical roadmap for achieving visibility in search engines. While best practices outline what matters, a guide explains how to apply them step by step. According to Google’s SEO Starter Guide, consistent optimization is key to long-term results.

Top Features of Wix Studio for Business Websites

Top features of Wix Studio for business websites make it one of the most future-proof platforms for SMEs and enterprises. Beyond cost-efficiency, it offers functionality that drives performance, collaboration, and SEO impact. This article explores the most valuable features Flor-IT leverages—including exclusive integrations like the Remarqz application—to deliver measurable business growth.

Wix Studio SEO best practices for business websites

Flor-IT regularly optimizes client sites built on Wix Studio. This cluster collects Wix Studio SEO best practices for business websites you can apply today for fast wins and lasting gains. It’s written for busy owners and marketers who want clear steps, measurable results, and compliance with Google’s guidelines.

Wix Studio vs WordPress for Business Websites: Which Platform Should You Choose?

Wix Studio vs WordPress for Business Websites is a decision many entrepreneurs face when building their online presence. Both platforms are popular, powerful, and customizable—but they serve different needs. In this cluster we compare usability, SEO, scalability, and cost to help you make the right choice for your business.

How to Get my Website in Google's AI Results?

How to get my website in Google’s AI results is one of the most important questions in SEO today. With Google integrating AI-driven overviews and answers in search, websites need more than traditional optimization. To appear in these AI-powered results, businesses must combine high-quality content, technical SEO, and structured data. Flor-IT guides clients through this process to achieve measurable visibility.

Fresh Start with Wix Studio: Driving Digital Success

Fresh start with Wix Studio is more than updating a website—it’s about creating a sustainable digital foundation. By cleaning up technical debt, aligning content with user intent, and optimizing performance, businesses unlock consistent results. This article outlines how Flor-IT uses Wix Studio to turn a redesign or relaunch into lasting digital success .

The Real Cost of a Website in 2026: A Complete Guide

Are you planning to create a website and wondering what costs you'll face? In this guide, we list the average market prices and show you clever ways to save money.

Pip & Co launches new webshop for premium dog products

We proudly present the brand-new webshop of Pip & Co ( pipco25.nl ), the address for high-quality dog products in the Netherlands. As a registered Dutch brand, we specialize in high-quality dog clothing, swimwear, and grooming products that put your four-legged friend's well-being first.

A day in the life of a Wix Studio agency

As a 5-star Wix Studio agency, no two days are the same at FLOR-IT. Today, I'll walk you through a typical workday that perfectly illustrates how we, as a Swiss company with Dutch roots, combine professional expertise with local commitment.

🏆 SPECTACULAR VICTORY JO9 VV NIEUW LEKKERLAND IN THE RIJNMOND CUP

Under a breathtaking evening sky, with the floodlights shining like stars above the pitch, JO-9 from VV Nieuw Lekkerland made history at the Rijnmond Cup . In their characteristic black and white uniforms, RVV COAL was defeated 2-3 after extra time!

5 reasons NOT to choose Wix Studio (and why you shouldn't think twice about it!)

As a Wix Studio partner, we regularly receive questions about the platform. Today, we're sharing 5 reasons why you shouldn't choose Wix Studio... with a wink, of course! 😉

Google Core Web Vitals: The key to better website performance

In the ever-evolving world of online visibility, Google has introduced a crucial metric: Core Web Vitals. But what exactly does this mean for your website, and why should you pay attention? Let's explore these key performance indicators in more detail.

Why B2B Websites Fail and How Wix Studio Fixes It

Conclusion: Why B2B websites fail is no longer your problem

Wix Studio pricing for business websites – affordable or expensive?

Wix Studio pricing vs. WordPress and custom development

Award-Winning Websites: The Gold Standard in Web Design

In a world where online presence is crucial, certain websites stand out for their exceptional design and functionality. Today, we share three award-winning websites and reveal how FLOR-IT can take your website to the same level.

Well-known Brands Using WIX

Business owners often ask: “Do large companies actually use Wix?” The answer is yes. There are several well-known brands using Wix , particularly for campaign microsites, franchise rollouts, onboarding portals, and even enterprise-level integrations. While Wix is often seen as a platform for small businesses, its enterprise features and scalability have attracted recognized organizations worldwide.

What is Wix Studio? And why is this our CMS of choice?

In today's digital landscape, a professional and engaging website is essential for businesses aiming to establish a strong online presence. As a certified Wix Studio partner, FLOR-IT is dedicated to delivering top-tier web solutions that are not only visually appealing but also optimized for search engines and designed to convert visitors into customers. In this article, we'll explore the differences between Wix Editor and Wix Studio, and explain why FLOR-IT recommends Wix Studio as the superior

Flor-IT: The Leading Wix Studio Website Provider from Switzerland

Flor-IT has been an official Wix partner for over ten years and has grown into one of the largest providers of Wix Studio websites in Switzerland. With more than 100 websites created per year and a diverse client base ranging from small businesses to large multinationals, Flor-IT has built a strong reputation in the web design industry.

FLOR IT sponsors JO-9 with new tracksuits! ⚽

FLOR IT is proud to announce that they are the proud sponsor of Nieuw Lekkerland's talent team (JO-9)! 💙🏆 Thanks to the new sponsorship agreement, the boys are equipped with brand new tracksuits supplied by SK TEAMSPORT . A huge thanks to them for the excellent service!

We are looking for sales ambassadors

Are you a dedicated and independent professional with a passion for sales and technology? Would you like to work in a dynamic environment where your commitment and success are immediately rewarded? Then you've come to the right place!

WIX STUDIO EVENT LONDON

Last week, I had the pleasure of participating in the Wix Studio Workshops in bustling London. It was an incredibly educational and engaging experience where I not only got to improve my Wix skills, but also got the chance to meet amazing colleagues who are as passionate about web design as I am. I am immensely grateful for the invitation to participate in this inspiring event.

Introducing Wix Studio, the Ultimate Web Creation Platform for Agencies and Freelancers

Wix has officially launched Wix Studio — a revolutionary, responsive platform designed specifically for agencies and freelancers.With cutting-edge design flexibility, advanced CMS features, and a powerful collaboration environment, Wix Studio empowers professionals to build faster, smarter and at scale.